Kit Digital
An EU-funded government programme for the digitalisation of SMEs
What does the Digital Kit consist of?
The Digital Kit is a Spanish government initiative that aims to subsidise the implementation of digital solutions available on the market so as to bring about a significant advance in the level of digital maturity.
More than 3 billion euros in non-repayable aid, with funds from the Spanish Recovery, Transformation and Resilience Plan, financed by the European NextGenerationEU Plan.
The digital solutions provided by the Digital Kit are aimed at the needs of small businesses, micro-businesses and self-employed workers, belonging to any sector or type of business.
Who is it aimed at?
- All entreprises with 1 to 49 employees.
- And which comply with the financial and effective limits that define the categories of companies.
- They must currently be registered and have the minimum time in business established in the call for applications.
- It may not be considered a firm in difficulty.
- Be up to date with its tax and Social Security obligations.
- Not have exceeded the limit for minimal aid (small amounts).
- Not be subject to an outstanding demand for repayment from the European Commission declaring the aid unlawful and incompatible with the common market.
- Not be subject to any of the prohibitions provided for in article 13.2 of Law 38/2003, of 17 November, the General Law on Subsidies.
Segment I
Companies with between 10 and fewer than 50 employees.
Up to €12,000
Segment II
Companies or micro-enterprises with between 3 and fewer than 10 employees.
Up to €6,000
Segment III
Companies or micro-enterprises with 0 to fewer than 3 employees.
Up to €2,000
Social media management
Features and services
The following services are offered:
- Social Media Plan:: definition and implementation of a social media strategy aligned with the mission and vision of the SME, which is relevant and connects with potential customers, and builds loyalty among existing users.
- Monitoring of social networks; monitoring and regular controls using benchmark metrics of the impact of the actions, to quantify the results and check whether the objectives set out in the strategy are being met.
- Network optimisation/Social Media Audit: analysis of the different social channels in order to optimise performance.
- Management of a social network:: administration of the SME’s profile/user on at least one social network.
- Publication of weekly posts: publication of 4 posts per month.
Website and internet presence
Features and services
The following services are offered:
- Domain: registration of a new domain for the recipient SME for a minimum period of twelve months. The ownership of the domain will be entirely in the hands of the SME.
- Hosting: hosting of the website developed for a period of twelve months.
- Website design: web structure with a minimum of 3 pages or sections. The following are considered pages or sections of a website: home page (Landing Page), company presentation, contact form, product description, contact details, site map, etc.
- Responsive web: the web pages designed will be adapted to be functional on all types of devices.
- Accessibility: the design will comply with level AA conformance criteria of the WCAG-2.1 Guidelines.
- Self-managed: a content management platform will be provided for the recipient, so that it will have autonomy for modifying the content of its web pages, without needing to resort to the support of the provider company.
- Basic internet positioning: Positioning of basic business information, contact and company profile on the main sites, business networks or directories of companies and professionals.
- Search engine optimisation (basic SEO): Keyword analysis, on-page SEO of 2 pages or sections, indexing and ranking of content.
E-commerce
Features and services
The services offered are the following:
- Creation of the online or E-Commerce store and registration of the product catalog: production of a catalog by registering, importing or uploading the SME’s products or items. The number of references to be uploaded by the digitizing agent will be 100 product references, unless the SME does not have this number, in which case it may be less.
- Payment Methods: Setting up and integrating payment methods.
- Responsive Design: The designed E-Commerce solution will adapt to be functional on all types of devices.
- Accessibility: The design will meet WCAG-2.1 Guidelines Level AA conformance criteria.
- Basic positioning on the Internet: Positioning of basic business information, contact and company profile on the main sites, business networks or directories of companies and professionals.
- Search engine presence optimization (SEO): Keyword analysis, competitor analysis, On-Page SEO of 2 pages or sections, indexing and ranking of content and quarterly monitoring reports.
- Self-manageable: a content management platform will be provided for the beneficiary, so that they are autonomous when modifying the content of their web pages, without the need to resort to the support of the provider company.
- Shipping methods: configuration and integration of digital and physical shipping methods for the products marketed by the beneficiary in the online store.
Customer Management
Features and services
- Reporting, planning and commercial monitoring: the solution will offer monitoring solutions using indicators (KPI’s), pipeline and others, with different levels of information aggregation depending on the profile of the user of the solution. In addition, it will be able to generate reports for the tracking and monitoring of commercial activity, contemplating efficiency ratios, phase status, pipeline and other measurable attributes (such as products, quotes, etc.), and according to the channels, profiles, roles and/or or commercial phases. These reports will show, at least, monthly, accumulated and/or comparative data between different commercial years.
- Alerts: The solution will allow you to view Customer Alerts in graphic format of different types (icons, pop-up messages, etc.).
- Document management: The solution will include software for centralized documentation management, capable of inserting and/or linking documents both related to commercial activity and those provided by the clients themselves.
- Responsive Design: The interface of the solution will be responsive, that is, it will adapt to be functional on all types of devices.
- Integration with various platforms: the solution will have APIs or Web Services for the consolidation of information and data from the entire company. Possibility of increasing the license to have APIs.
Business Intelligence and Analytics
Features and services
An analysis will be made of the business indicators and it will be possible to develop your business dashboards using Cloud tools. The service includes:
- Design and parameterisation of the solution (up to 70 hours for segment I, 40 hours for segment II and 30 hours for segment III): analysis of available data sources (databases, Excel files, etc.) and indicators of interest to the business.
- Integration of the different in-house and external data sources in a single repository (database or datalake in the cloud) that meets the needs of the business.
- Creation of dashboards, reports and visual panels customised by the user to facilitate the understanding of business performance both at one specific time and its evolution over time.
- Using the different visualisation components provided by Power BI.
- Possibility of exporting Power BI report data directly from the visual panels to different file formats (with the users indicated for each segment).
- Development of processes for exporting datasets from the single repository to JSON, XML and CSV formats for possible import by third party applications or databases.
- Data storage the solution will provide a minimum storage capacity of 1 GB per user.
The benefits of the proposed solution will be:
- Information of use to the business obtained from the data generated.
- Creation of customised reports from existing data in the unified repository.
- Design and implementation of a unified repository to make business data available for use by analytical systems.
- Integration of different data sources (ERP, CRM, etc.), providing dashboards that improve business performance control, facilitate the identification of inefficiencies, strengths, etc.
Process management
Features and services
We offer the installation, configuration and parameterization of an open source process automation tool, without licensing costs or monthly maintenance.
With this tool you will have a complete platform to model, automate, measure and improve your business processes.
This solution includes a number of hours dedicated to parameterization to define the particularities of the marketing processes, as well as to upload data. For companies in segment I, 60 hours of parameterization would be included and for those in segment II, 45 hours of parameterization.
We help you select the most suitable process or set of processes for automation. You can choose to:
- A business process chosen by your organization.
- Two automations of the following processes (which can be adapted to the needs of your organization):
Commercial Process: in which a customer requests a service or product from the organization.- Process Analysis of the client request/request: what needs to be delivered, how to deliver it and when the client needs it.
- Billing and collections process: the client is billed and charged.
- Production Process: in which the service or product to be delivered to the client is prepared.
- Purchasing Process: supply of products and services. » Process Employee expenses: employee expenses in their travel and daily life.
- Vacation Request Process: consultation of available days and vacation requests.
- Customer Delivery Process: in which the service or product is delivered to the customer
- After-sales process: support is offered for doubts, suggestions, complaints or claims that may exist once the service/product is delivered.
- Claims Management Process.
For all these processes, a process model and description (Functional and Technical), source code and executables are provided.
For each selected process, the roles and actors participating in the process, web forms for interaction with users, business rules that govern the behavior of the process, notifications necessary for each process and integrations with external systems (Databases) will be programmed and configured. , Web services).
The solution will meet the following requirements:
- Integration with various platforms: the solution will have APIs or Web Services for integration with other tools.
- Upgradable: The solution will be upgradable with new versions.
- Scalable: The solution will be able to adapt to possible growth or changes in the SME’s business structure.
- Compliance: The solution will allow the beneficiary to ensure compliance with the Regulation that regulates the billing obligations of Royal Decree 1619/2012, as well as any applicable regulations. In particular, the billing and accounting, inventory and purchasing and payment processes will guarantee the integrity, conservation, accessibility, legibility, traceability and unalterability of the records in accordance with applicable regulations.
Cybersecurity
Features and services
The following services are included:
- Anti-malware: an anti-malware tool to scan your device, its internal memory and external storage devices.
- Anti-spyware: a tool to detect and prevent spyware.
- Secure email: analysis of incoming emails using an anti-spam solution to detect and filter unwanted emails, and anti-phishing to detect emails containing links or malware capable of stealing your credentials.
- Safe internet browsing by controlling the content and preventing malicious advertisements.
- Knowledge of the behaviour of new and existing threats.
- Tools to monitor network traffic and alert you to threats.
- Initial security configuration for your devices, regular maintenance and updates.
- Training in and awareness-raising of information security and personal data protection.
